Ep.44 Liberte Free to Be with Alex Pluthero, founder of Wear My Freedom
About this podcast
How often do you hear people who have a great idea for a new business but then don't carry it forward and do anything about it?
Meet Alex Pluthero who is the founder of Wear My Freedom, a new bra brand creating the "worlds comfiest D+ wire free Freedom Bra."
I had the pleasure of modelling for the brand earlier this year and as I'm a 34G I can definitely vouch for how comfy they are!
Alex shares her inspiring start up story born from her own discomfort and dissatisfaction with trying to find bras that as a 34G ,she could feel good and comfortable in all day.
Topics covered
- Taking the first steps from having an idea to actually getting started
- Self belief and overcoming doubts
- Learning skills as you go, from sewing to dealing with pattern cutters and manufacturing
- The lack of choice for comfortable bigger bra sizes in the lingerie industry
- How Alex is ready to take on the industry to create the change thats needed to help represent women better
- Diversity in advertising
Further Information
www.wearmyfreedom.com and you can also follow them on social media.
Instagram Wearmyfreedom Facebook WearMyFreedom, Twitter WearMyFreedom
Background music credited to Scott Holmes - Our Big Adventure.
Contact Rachel
Please get in touch with any comments on the Anchor app. It would be great if you could leave a review over on iTunes or the Apple podcast app.
You can also find me over on Instagram @rachelperu1, Twitter @rachel_peru, Facebook @rachelperumodel and on YouTube Rachel Peru Model
Keep being fabulous x
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LIBERTÉ FREE TO BE
Liberte Free to Be champions women who are embracing life and leaving a trail of inspiration along the way. Inspiring others to become more confident in body and mind and spirit.
We all have a story to tell.